Photobuzz

Case study

Background:
hotobuzz is a information sharing platform about photography. Photobuzz just launched its website and needed an instant boost in visibility.

Equinoa:
- Consulted on a marketing campaign using a long tail strategy
- Identified keywords, ad groups
- Wrote ads and optimized budget
- Optimized budget and monitored the AdWords campaign

Results:
Skyrocketing visits right for the photography event